- Telephone
- Email
Data from Tourism Research Australia released recently shows just how well the Tropical North has been doing when it comes to domestic tourism; at least until the Omicron surge hit.
Data for the year up to the end of the September 2021 quarter from the National Visitor Survey shows that in TNQ expenditure from domestic overnight and day-trip visitors was $2.93 bn. This is only marginally below the record high set for the year to March 2020, just before COVID hit, which was $2.95bn, and is 1% above the level for the year to Sept 2019 ($2.91 bn). Compare this to the total for Australia which was down 24% and QLD down 14% since the Sept 2019 quarter.
TRA also produce slightly more up-to-date monthly data for domestic tourism, but this data-set only splits the State result into ‘Greater Brisbane & Gold Coast’ and ‘Regional QLD’. This monthly snapshot data shows domestic overnight expenditures across Australia for the year to October 2021 were up 23%, in QLD the increase was 37% but Regional QLD jumped 46%.
The summed monthly data for the year to Sept shows Regional QLD enjoyed a 41% increase for the year while the NVS data for the same period for TNQ showed a 54% increase; suggesting that, at least until Omicron hit, that TNQ was performing exceptionally well compared to almost anywhere else.
We should also note that international tourism, which has obviously been virtually zero since March 2020, used to make up about 25-30% of TNQ’s total tourism expenditure, i.e. approx $1bn out of a total of approx $4bn: That total has now fallen to just short of $3 bn.
We are proud to have CBC Staff Selection as supporters of the Conus/CBC Staff Selection Trend Employment and Jobseeker data series